Institute Sports Tours, 2018
Branding | Print Design
This branding project was for Institute Sports Tours, a company that arranges sports tours for children, with a strong focus on appealing to parents—the primary decision-makers. The client sought a modern and sophisticated visual identity that would resonate with this audience. To meet that goal, I designed a contemporary logo and supporting brand elements that conveyed a sense of trust, energy, and professionalism.
Once the core brand identity was established, I developed a full suite of materials—including flyers, digital assets for web and social media, email signatures, business cards, and letterhead—ensuring a cohesive and polished presence across all customer touchpoints.
